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Assisted Living
Assisted
Living
September 23, 2025
How AI is Changing SEO for Senior Living Communities
Digital Seniority®
Your Specialized Senior Living Marketing Agency
Digital strategies that care as much as you do!
Welcome to Digital Seniority®, where we empower senior service providers to thrive in the digital landscape with our industry-focused digital marketing and web solutions.
Email Marketing
Google ads
Website Design
Meta advertising
AI Empowered Solutions
Digital Solutions Optimized for the Senior Sector
We bridge the digital divide for senior living communities and care providers, making the internet your new growth frontier.
Marketing Strategy & Consulting
Website Design & Web Accessibility
SEO & Content Marketing
Google Ads & PPC Advertising
Meta Advertising & Paid Social Media
Graphic Design, Branding & Print
Photography & Videography
Email Marketing & Automation
AI-First App Development
762%
Better cost per lead
than the industry average
10x
Increase in qualified leads
100%
Reached occupancy levels
Our clients have waitlists now!
The Senior Sector Clients We Support & Collaborate With
1
Residences
We serve senior living communities such as:
2
Services
We serve senior-centric services, such as:
3
Products
We serve senior-related commerce, such as:
Uniquely Geared for Senior Living & Care
Hey there! I’m Anneline, the heart behind Digital Seniority.
We're far more than your standard digital marketers - we’re a unique kind of digital marketing ally, dedicated solely to the Senior Living & Care industry.
With years dedicated to understanding the unique dynamics of this essential sector, we craft solutions that not only resonate with your audience but also lead to tangible results – quality leads and higher occupancy rates.
We know that a one-size-fits-all approach doesn’t work in the senior living niche. Instead, we bring you empathetic, effective marketing efforts that extend beyond business to enrich lives and build community.
Curious to learn more? I'd love to chat!
Kim Petersen
Levante Living has been partners with Digital Seniority since April 2024 and we are very pleased with their efforts on our behalf. Working with Anneline and her team has been a pleasure - they go above and beyond to get the work done to drive leads and increase occupancy. Looking forward to future collaboration!
Our Vision
To enrich seniors' lives
Personalized Partnerships
Behind every senior living community or service provider, there are individuals with stories to tell and legacies to build. Building authentic relationships is at the heart of it all.
Tailored Strategies
We transcend industry standards. We craft strategies attuned to your specific goals, challenges, and audience needs.
Expertise & Understanding
We merge a profound understanding of senior living & care with digital marketing expertise. This results in marketing that resonates and converts.
Committed to Your Success
We're more than an agency; we're strategic partners. We're by your side, continuously refining our efforts for maximum value.
The Digital Seniority® Difference
Our personal touch and deep commitment to your success set us apart. It's not just about what we do, it's about the value we bring and the relationships we build. That's the Digital Seniority difference.
Highlighting Some of Our Successful Partnerships
Take a look at some of the tangible results and lasting impact we've created.
National Home Care Network
Home Concierge
We boosted their conversion rate by 103%, doubled their CTR by +133%, and reduced cost per conversion by 47% — while increasing qualified leads and driving a +218% spike in conversions through integrated SEO and PPC efforts.
218%
increase in leads
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New Single Residence
Grandview Retirement Living
We helped a brand new residence reach 80% occupancy within the first 10 months of opening (even during the pandemic).
80%
occupancy in 10 months
Established Single Residence
Loyalist Retirement Residence
Primarily marketing mobility products to older adults, we increased their revenue by 97% over 12 months!
202%
increase in leads
Established Multi-Residence
United Active Living
We increased their conversion rate by 110%, and increased their leads (phone calls + form fills) increased by 202% across all channels.
202%
increase in leads
Let’s Chat!
Speaking with people in the Senior Living & Care sector is something we genuinely enjoy. Working in this field can be challenging, and the privilege is ours to make every interaction with you a valuable one.
Arianne Brady
The team at Digital Seniority make the world of digital marketing better. Their multi-faceted, multi-skilled team is a wealth of information and knowledge and we are so pleased by how they have worked alongside us every step of the way to help us realize our brand vision and support our digital presence.
Send us a message
Your information is kept confidential and secure!
The Faces Behind the Magic
Meet the dynamic team of strategists, designers, and marketers at Digital Seniority, passionately committed to your success as much as you.
Anneline Breetzke
Focused on impact, I bring together strategy and innovation to help senior care organizations grow with purpose and clarity.
Founder & CEO
Jocelynne Ramakrishnan
I love connecting with our senior living clients each week, learning how to best serve them, and finding new ways to make a meaningful impact in their communities!
Media & Senior Living Specialist
Naseema Paruk
I am dedicated to fostering strong client relationships and delivering exceptional results through strategic thinking & proactive problem-solving.
Client Success Manager
Anastasiia Parashchak
I bring brands to life with design aesthetics, capturing the essence of each identity and translating it into visuals that resonate and captivate.
Head of Web & Graphic Design
Dewan Chapman
Blending innovative PPC tactics with strong client relationships, I help senior care organizations reach their goals and grow with confidence.
Head of PPC & Google Ads
Laurna Van der Westhuizen
I love PPC for its ever-evolving nature - every day brings new challenges, keeping it dynamic, exciting, and impactful!
PPC & Paid Social Manager
Jussi Oikarinen
I enjoy adapting to ever-changing search engine algorithms, as an opportunity to drive growth and visibility across the senior living industry.
Head of SEO
Michael Asante-Adusei
I bridge web and social media to create cohesive, paid social strategies that elevate senior living communities and connect them with the right audience.
SMM & Paid Social Manager
The Faces Behind the Magic
Meet the dynamic team of strategists, designers, and marketers at Digital Seniority, passionately committed to your success as much as you.
Anneline Breetzke
Focused on impact, I bring together strategy and innovation to help senior care organizations grow with purpose and clarity.
Founder & CEO
Jocelynne Ramakrishnan
I love connecting with our senior living clients each week, learning how to best serve them, and finding new ways to make a meaningful impact in their communities!
Media & Senior Living Specialist
Naseema Paruk
I am dedicated to fostering strong client relationships and delivering exceptional results through strategic thinking & proactive problem-solving.
Client Success Manager
Anastasiia Parashchak
I bring brands to life with design aesthetics, capturing the essence of each identity and translating it into visuals that resonate and captivate.
Head of Web & Graphic Design
Dewan Chapman
Blending innovative PPC tactics with strong client relationships, I help senior care organizations reach their goals and grow with confidence.
Head of PPC & Google Ads
Laurna Van der Westhuizen
I love PPC for its ever-evolving nature - every day brings new challenges, keeping it dynamic, exciting, and impactful!
PPC & Paid Social Manager
Jussi Oikarinen
I enjoy adapting to ever-changing search engine algorithms, as an opportunity to drive growth and visibility across the senior living industry.
Head of SEO
Michael Asante-Adusei
I bridge web and social media to create cohesive, paid social strategies that elevate senior living communities and connect them with the right audience.
SMM & Paid Social Manager
Fungai Chiwarira
I turn data into actionable insights that help senior living communities make smarter decisions and achieve measurable success.
Head of Analytics
Daniyal Oliveira
I'm on a quest to decode search engine mysteries and turn data-driven insights into impactful strategies that drive real-world success.
SEO Manager
Diana Bielnitska
I craft compelling, detail-driven designs that elevate brands, with a special focus on senior living.
Graphic Design
Maggie Caldwell
With a heart for senior care and a people-first approach, I build meaningful connections to match communities with the support they need through Digital Seniority.
Business Development
See more...
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