3 Ways to Get in Touch

We're ready and excited to hear about your unique needs and how we can collaborate. Contact us to start a conversation!

3 Ways to Get in Touch

We're ready and excited to hear about your unique needs and how we can collaborate. Contact us to start a conversation!

Contact Digital Seniority
Covenant Care
United Active Living
Agewise Marketing Automation Platform
Greenhouse Marketing, Sales & Recruitment
Sussex Retirement Living
IDA
Connect55+ Active Lifestyle Communities
Covenant Care
United Active Living
Greenhouse Marketing, Sales & Recruitment
Sussex Retirement Living
IDA
Connect55+ Active Lifestyle Communities

Send Us a Message

Get in touch by filling out the contact form below. Whether you have a question, a comment, or you're ready to get started, we're here to listen and help!

Send Us a Message

Get in touch by filling out the contact form below. Whether you have a question, a comment, or you're ready to get started, we're here to listen and help!

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How can we help?

Your information is kept confidential and secure!

Book a 20-min Call

Schedule a call directly on our calendar at a time that suits you. Let's take the first step towards a powerful partnership together.

Book a 20-minute Call

Schedule a call directly on our calendar at a time that suits you. Let's take the first step towards a powerful partnership together.

Contact Us Directly

Prefer to call or email us directly? Here's how you can reach us.

Contact Us Directly

Prefer to call or email us directly? Here's how you can reach us.

Every Conversation Matters

At Digital Seniority, every conversation matters. We're looking forward to hearing from you and exploring how we can make a difference together.

Frequently Asked Questions

Why is digital marketing essential for the Senior Living and Care industry?

Digital marketing targets seniors and their families online, ensuring your residence, service, or product remains a top choice during their search and decision-making processes.

How do you ensure our brand's message resonates with the senior audience?

We tailor content, visuals, and strategies to the preferences and needs of the senior demographic, and their adult children, ensuring relatability and trust.

What platforms do you recommend for reaching our target audience?

Based on the Senior Living & Care niche, we often recommend a starting mix of Google Ads, Meta Facebook & Instagram) Ads, and email marketing, tailored to where your audience spends most of their time online.


The actual mix will depend on the type of residence, budget, location, and KPI timelines. For example, we also run LinkedIn Ads for some higher-priced residences that generate better financially qualified leads.


A full package would include a whole-brand strategy with KPIs, Web Design (website or advertising landing pages), Conversion-Rate Optimization, Google Ads, Meta Ads, YouTube Ads, LinkedIn Ads, SEO, Email Marketing, Content Marketing, Branding, Print Design, and other supporting services.

hat are some of the key metrics that you measure and how do you report them?

We focus on the key metrics that truly matter to your growth, such as:

  • Leads (form fills or phone calls)
  • Tours
  • Move-ins
  • Cost-Per-Lead (CPL)
  • Cost-Per-Qualified-Lead (CPQL)
  • Website Conversion Rate

Supporting metrics include:

  • Engagement Rate
  • Traffic
  • Outbound Clicks
  • Email Subscribers
  • Social Likes/Follows


Our live 24/7 KPI Dashboard is linked directly to the platforms to provide transparent reporting, showing metrics such as leads generated, conversion rates, and cost-per-acquisition to demonstrate tangible outcomes.

How do you ensure compliance with healthcare and senior care advertising regulations?

All our strategies and content adhere to digital advertising guidelines and regulations, maintaining your integrity and reputation. However, these platforms are continually changing their policies, and although we are partners with them, we cannot guarantee every policy will be complied with. If there are policy violations as a result of our advertising efforts, we will advocate on your behalf to have them resolved.

How do you address negative feedback or reviews of our brand online?

Reputation management is one of our services that addresses how your brand is perceived and engaged with online. Depending on your service mix, we create a guide with best practices (and responses) to address negative feedback while spotlighting positive aspects of your services. 

Can you help with our website's search engine ranking on Google?

Yes, our SEO strategies are designed to improve organic search visibility, driving consistent and qualified traffic to your website.

How long before we see results from our digital marketing initiatives?

While some strategies, like Meta Ads and Google Ads, can provide immediate traffic, others, such as SEO or content marketing, might take a few months to show significant results.

How do you manage and allocate digital ad budgets?

In most instances, our clients pay the ad platforms directly. We manage the budget with spend caps and constantly monitor ad performance to ensure optimal allocation for the best ROI across platforms.


Unlike other agencies, we do not take a percentage of ad spend allowing you to confidently scale without a conflict of interest.

How do you stay updated with the evolving digital trends pertinent to the senior audience?

Continuous learning and industry involvement are key. We're committed to understanding the changing preferences of the senior demographic and their families to keep strategies fresh and relevant.