Digital Seniority

Digital Marketing Agency for Senior Living & Care

  • Websites
    • iconWeb Design & Development
    • iconeCommerce Websites
    • iconConversion Rate Optimization
    • iconWebsite Maintenance
  • Marketing
    • icon Search Engine OptimizationTop-tier talent that delivers top-of-search results! Generates real business growth instead of useless vanity metrics.
      • SEO Services
      • Off-Page SEO (Link Building)
      • International SEO
      • eCommerce SEO
      • Local SEO
      • Technical SEO
      • SEO Audits
    • icon Paid Advertising /
      Pay-Per-Click
      Expert management delivers superior results that enable faster business growth. Learn about our strategic and wholistic approach.
      • Google Ads (Formerly AdWords)
      • Google Ads – Shopping
      • Google Ads – Display Network
      • YouTube Advertising
      • Facebook + Instagram
      • LinkedIn Advertising
      • Amazon Advertising
      • Microsoft Advertising (Bing)
    • iconSocial Media MarketingIncrease brand awareness and establish credibility. Don’t trivialize social media to shallow content and frequency.
      • Facebook + Instagram
      • YouTube
      • LinkedIn
      • TikTok
      • Pinterest
      • Twitter
    • iconAdditional Core ServicesDon’t underestimate this list of services. While frequently overlooked by businesses, they play a critical role in our client growth.
      • Marketing Automation
      • Email Marketing
      • Branding & Strategy
      • Graphic Design
      • Logo Design
      • Print Design
  • About Us
    • Our team
    • Our Clients
    • Careers
    • Learn about our philosophy. Get in touch to learn about our approach.
  • Getting started
  • Contact Us
  • +1 (289) 627-5570
  • +1 (289) 627-5570
Digital Marketing for Senior Living and Care

Digital Marketing Agency for

Senior Living & Care
Retirement Communities

Take the strategic, measurable approach to sales and move-ins.
The Senior Living & Care industry is highly under-served. We have a
proven track record of generating massive growth that you can measure
in the form of new customers/residents.

Digital Marketing for Senior Living and Care
Book Consultation +1 (289) 627-5570
Covenant Care Delmanor Inspired Retirement Living United Active Living Sussex Retirement Living Greenhouse IDA
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Our Services

Whether you are looking to open a new residence, or have been established for many years, our team is able to provide you with a 360° perspective and the right marketing mix to meet your goals.

Contact Us +1 (289) 627-5570
Facebook Advertising Instagram Ads

Website Design & Development

Facebook Advertising
& Social Media

google ads management

Google Ads
& Paid Advertising

Search Engine Optimization

Search Engine Optimization

Branding Graphic Design

Branding, Graphic Design & Print

Email & Marketing Automation

Email & Marketing Automation

Get Started – Select An Option:

Digital Marketing Audit

Digital Seniority has never done a digital audit for a senior living client without uncovering massive opportunities for improvement in web design, advertising, SEO, social media, email, and more.

Audit Your Marketing

Request a Quote

Select this option if you more or less know the service/s you’re interested in. We will book a time with you to ask more questions and then prepare a quote tailored to your needs.

Your Growth Investment

Free Consultation

We offer a free 15-minute consultation to answer questions and help assess your needs. If you are looking for consulting services or marketing strategy, please request a quote.

Book Your Consultation

Digital Seniority is a trusted brand in digital marketing
for the Senior Living and Care industry.

60+

Retirement Communities

in USA + Canada

100%

Increased Occupancy

Some clients even have waitlists!

4,536%

Increase Qualified Leads

Our current record growth

30+

Years Industry Expertise

We know your industry inside-out

Why do our customers love us?

We earn trust by by delivering top-notch marketing services specific to the unique needs of your industry.

Greenhouse Marketing
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Digital marketing has become a powerhouse of lead generation in the seniors’ housing sector. In some cases, our clients are seeing more than 75% of their leads coming from effective online initiatives.

Heather Green

United Active Living
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I had the pleasure of working with Digital Seniority over the past few years on SEO, Web, Paid Facebook and Google Ads. Extremely knowledgeable, very easy to work with, and focused on business and marketing goals.

Careen Chrusch

Whole Harvest
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It’s been a great experience working with the team at Digital Seniority. Their ability to clearly communicate the strategy, data, and results offered clarity and confidence in pursuing our clients and building our brand.

Mark Gossman

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  • Comprehensive Marketing Audit
  • Request Your Quote
  • Free Consultation

Digital Marketing Audit

Unbiased Insights With Actionable Recommendations

Our audits provide objective insights into your marketing initiatives, analyzing current marketing and website performance, and the overall strategy being used.

The recommendations that ensue help put in place a growth strategy that you’ll feel confident investing in and executing.

  • Audited by experts in each field, and not an automated report
  • A holistic look at your website and online marketing activities
  • Website, SEO, Paid Advertising Channels, Email Marketing, Social Media
  • Discover opportunities and recommendations for growth

A holistic approach to analyzing your business and providing powerful insights into the problems being tackled and the solutions required.

Got questions about our audits? Give us a call:

+1 (289) 627-5570

Measuring opportunity

Request Your Quote

Quotes on Services That Deliver Positive ROI

Select this option if you more or less know the service/s you’re interested in. We will book a time with you to ask more questions and then prepare a quote tailored to your needs.

  • No strings attached quotation
  • No long-term contracts
  • Expect transparency and real solutions

Got questions about getting a quote? Give us a call:

+1 (289) 627-5570

Ready for growth

Free Consultation

Quickly Determine Next Steps from Marketing Experts

We offer a free 15-minute consultation to answer questions and help assess your needs. If you are looking for consulting services or marketing strategy, please request a quote.

  • Should you invest in a print ad, a radio ad, or digital ads?
  • What marketing mix is best for a new residence or an existing one?
  • How do you scale your move-ins or promote your brand?
  • Should you invest in SEO or paid advertising?
  • Do you need a new website or can the existing one be tweaked?

Want to speak to someone now? Give us a call:

+1 (289) 627-5570

Evaluate next steps

You’re in good hands
Each member of our team has deep expertise in their area of focus

  • Anneline Breetzke
  • Ryan Meghdies
  • Noshin
  • Damian
  • Waqas
  • Ana
  • Michael
  • Seth
  • Cate
  • Chad

We love what we do, period. When we accept a client, we take their success personally. You can count on us to take the time to understand your business and your goals. Using the right strategy and team members, we accomplish those objectives – and often exceed them.

Anneline Breetzke

President & CEO

Ryan Meghdies

Vice President of Innovation

Noshin Mehraein

Director of Business Growth

Daymon Pult

Website Design Lead

Joshua Arif

Website Developer Lead

Ana P.

Brand Designer

Kwabs M.

SEO Strategist

Seth M.

Paid Advertising Strategist

Catarina M.

Social Media Strategist

Chad A.

Content Marketing Strategist

  • Our Track Record —Measurable ROI in 3 Months
    We have proven results that are measured in the form of qualified leads. Even when we take over from another marketing agency, we have a track record of making a significant impact in increasing leads while reducing the average cost-per-lead.
  • Digital Marketing & Advertising Experts
    We know that marketing KPIs like traffic actually mean nothing without an increase in revenue. That’s where we come in, no more confusing reports. We are about transparency, client education, and measurable growth. There’s no long-term contract, we know that you’ll never want to leave us.
  • Websites Built for Competitive Lead Generation
    While we provide a number of website solutions, our main focus is building websites that are built for competitive lead generation. Our web design process is centred around marketing with a unique process that has proven results.
  • Data-informed Decisions
    Should you be running a TV commercial, or radio ad, how about a billboard, what about mail programs? It’s time to consider the digital side in addition to those. We help you with data to understand and measure ROI so that you can make informed decisions on how best to reach your audience.

Our Partnership With
Greenhouse Marketing

Digital Seniority is proud to be the preferred digital partner of one of the leading marketing brands in the Senior Housing & Care industry – Greenhouse Marketing. Partnering with Greenhouse on select accounts means offline sales and marketing efforts are synchronized with online marketing efforts to deliver significant growth impact.

Greenhouse Marketing, Sales & Recruitment have been trusted by seniors’ housing and care industry leaders for more than 25 years. The deep expertise that Greenhouse brings, amplifies our digital marketing efforts for our customers. Contact us if you’d like to more about how to partner with Digital Seniority and Greenhouse Marketing together.

  • Mystery Shops
  • Operational Strategy & Support
  • Sales Training & Support
  • Leadership Guidance
  • Talent Acquisition
  • Recruitment
  • Resident Decanting
  • Engagement Surveying
Learn more +1 (289) 627-5570

Digital marketing has become a powerhouse of lead generation in the seniors’ housing sector. In some cases, our clients are seeing more than 75% of their leads coming from effective online initiatives.

But not all agencies are created equal. Digital Seniority has produced exponentially better results than we had experienced previously.

Digital Seniority trims away any wasted spend, concentrates only on true conversion metrics and, perhaps best of all, navigates both our team and our clients through the confusing labyrinth that is digital marketing in a way that is understandable and helps us make better decisions.

Heather-Green

Heather Green

Founder & CEO

Greenhouse Marketing

Discover missed opportunities bg

Discover missed opportunities Request your marketing audit

Request audit +1 (289) 627-5570
Facebook Advertising Instagram Ads

Website Design & Development

Facebook Advertising & Social Media

google ads management

Google Ads & Paid Advertising

Search Engine Optimization

Search Engine Optimization

Facebook Advertising Instagram Ads

Branding, Graphic Design & Print

Facebook Advertising Instagram Ads

Email & Marketing Automation

Email & Marketing Automation

Website Design & Development

Websites are far more than a “digital business card”. It’s a lead generation tool that your users look to emotionally connect with who you are and what you are offering. It plays a significant role in setting up your sales team and establishing the perceived value of your product.

A well-designed website guides your audiences towards conversion by anticipating and meeting their needs. Our team invests significant research into qualitative and quantitative analysis, to determine the narrative of your specific audience.

Website Services for Senior Retirement Communities

Call our web design company to learn more about our unique approach for senior living retirement communities. The advanced marketing we integrate into websites for senior residence homes plays a significant role in the effectiveness of your SEO, Google Ads, Meta Advertising, and even offline sales efforts. Our case studies speak for themselves.

Start your project +1 (289) 627-5570
Web Design for Senior Living and Care
Facebook Advertising Instagram Ads

Website Design & Development

Search Engine Optimization

eCommerce Websites
(WooCommerce & Shopify)

Google Ads Management

Custom WordPress Websites

Facebook Advertising Instagram Ads

Conversion Rate Optimization & A/B Testing

Group 12587

SEO Company for Senior Retirement Communities

Our SEO services for Senior Living Residence Homes has seen many retirement communities leaving money on the table by not taking advantage of SEO and letting their competitors take advantage. Our SEO agency has completed many audits and seen a complete lack of investment or misplaced investment when it comes to SEO. The challenge with SEO services is that it either needs to be done right, or not at all. When SEO is done right it is by far the #1 solutions for lead generation, this means significant and affordable opportunities for those that do take advantage.

We strongly believe in client education and transparency so you can see the activities we are doing every quarter and what measurable objectives we have tied to those activities.

Measurable & Transparent SEO for Senior Living Homes

We are believers in following the data. There’s a significant misconception that SEO is not measurable and that everyone has opinions but there’s no right answer – this is 100% incorrect. When you work with true experts, the mystery is taken away and you realize how calculated and extremely lucrative SEO can be.

Start your project +1 (289) 627-5570
SEO for Senior Living and Care
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Search Engine Optimization

Search Engine Optimization

Off-Page SEO: Link Building & Digital PR

Google Ads Management

International SEO & Multilingual Websites

Facebook Advertising Instagram Ads

Enterprise SEO

google ads management

Google Ads & Paid Advertising

Pay-per-click (PPC) is one of our sharpest weapons of choice for senior living retirement communities. Our Google Ads Agency takes a unique holistic approach to integrating and leveraging data from across marketing channels to reach note-worthy KPIs that lead to significant ROI.

By simultaneously analyzing both PPC services for senior residence homes (i.e. Google Ads and Microsoft Advertising) and organic search results we can gather intelligence on your customers to optimize Paid Search campaigns.

The goal is to target highly valuable traffic for individuals that are actively searching for your services right now!

Our Google Ads company has specialized expertise in the senior retirement community space. Target users that may be looking at your competitor’s website, stay top-of-mind for users that have already engaged with your brand online, and target users that have demonstrated interest in your services. Ready to maximize occupancy? Call to book your consultation.

Start your project +1 (289) 627-5570
Google Ads and PPC for Senior Living and Care
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Google Ads Management

Search Engine Optimization

Google Ads Audits

Google Ads Management

Google Ads for eCommerce

Facebook Advertising Instagram Ads

YouTube Ads

We deliver
KPI’s that actually matter

What we care about…

Sales

Are your marketing efforts driving sales?

Leads

Qualified leads that enable your sales team to close.

CPA / CPL

How can we minimize the cost of generating a lead or sale?

Conversion Rate

How effective are your traffic funnels at generating results?

What we don’t care about…

Vanity Metrics

Your reports should help you understand business impact.

Unqualified Leads

What does your sales team think about your lead quality?

Unqualified Traffic

Did you know traffic is not a healthy target for paid ads.

Low LTV / Return Rate

Are you engaging / nurturing customers before and after?

Facebook Advertising & Paid Social Media

We have shown over and over again just how effective Meta Advertising (Facebook/Instagram) can be in growing your residence.

Our customers are pleasantly surprised when they see how many older adults, not just adult children, engage with their content on Facebook.

Apart from Meta ads, we also mix other paid social channels when and where they make sense – these include LinkedIn Ads, Twitter Ads, TikTok Ads, Pinterest Ads and more.

Our unique approach to paid social advertising for Retirement Residences is a key pillar in the success we achieve for our clients.

When you work with us, we craft advertising campaigns that speak to each of your audiences, at each step on the customer journey with messaging that turns them into a lead, and then a move-in.

We encourage you to think differently about paid social media, and give us a chance to show you just how powerful it can be for you!

Start your project +1 (289) 627-5570
Meta Facebook Advertising for Senior Living and Care

Presell Content Marketing

Customer Journey Avatar Mapping

Offer Creation & Optimization

Organic Social Media Management

Email & Marketing Automation

Branding, Graphic Design & Print

Retirement communities that are well-branded, and consistent across all channels, provide a memorable experience which sets their residence and services apart from the rest. 

Don’t leave your future up to stock images. Your brand deserves better than that.

Creating consistent branding requires not just strong print marketing materials for your residence, it requires digital resources to function effectively on your website and in online marketing, too.

Whether you need to rebrand, get a new logo, develop print assets, a set of templates for social media, a style guide, signage, ad creatives, or any other design work – Digital Seniority’s creative department has the expertise of a branding firm to ensure your brand rises to the top.

Start your project +1 (289) 627-5570
Branding and Graphic Design for Senior Living and Care

Logo Design & Style Guide

Brand Identity Development

Social Media Brand Kit With Templates

Print Collateral & Ad Creatives

Email & Marketing Automation

Email Marketing & Automation

The backbone of every successful business or organization is a healthy, growing and active email list. Retirement Communities that work with us to develop strategies to properly segment and grow their email list are the ones where we’ve seen higher conversions.

Capture and nurture leads until they are ready for the next step with strategic email automation and content marketing.

Not everyone is ready to “book a tour” or “fill in the contact form”. Those forms are aimed at prospects who are called “hot leads”. What about “warm” or “cold” leads… how can you capture and nurture them until they are ready to take action?

The answer is developing a well-planned email marketing funnel that works with retargeting ad campaigns. It requires well-segmented email lists and automation that trigger based on prospect behaviour.

Start your project +1 (289) 627-5570
Email Marketing for Senior Living and Care

Product Splintering & Lead Magnets

Personalized Sequences & Broadcasts

List Building Funnels & Landing Pages

Marketing Automation & Integrations

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How would you like to work with us?

Our full-service digital marketing agency provides high-end expert services with a highly strategic approach. We get involved to help residences and organizations grow!

Start your project

Need a website that converts visitors to leads?

Our conversion optimized websites make even your best competitors look like you have a step up on them. Connect with us and learn about our unique research process, stunning designs, and unmatched development quality.

Get in touch

Looking for a strategic partner to take the wheel?

While some businesses are looking for help with a specific marketing service, others believe that our expertise should take the lead. We work with select clients with healthy marketing budgets and a clear understanding of the value we bring.

Get in touch

Need a strategic digital marketing plan?

We have deep expertise in crafting digital strategies that deliver positive ROI. Our holistic approach considers your business goals, budget, customer journey, ideal customers, marketing mix, and more to craft plans that deliver results.

Get in touch

Wanting better results with your Paid Social Media?

Meta advertising is one of our primary sources of lead generation. And yet, most of our Paid Social audits reveal that a Facebook Business Manager has never been set up and that boosted posts is often the sole strategy for social media advertising.

Get in touch

Looking for better results on Google Ads?

Google Ads management services require more effort today than it did just a few years ago thanks to the changes Google has made. Yet most Google Ads agencies have a set-it and forget-it approach and rely on automation tools. Don’t burn your budget, call us.

Get in touch

Looking for better results with your SEO?

Our SEO service company gives clients access to industry SEO experts. Learn about how we break the traditional SEO agency approach. Our services include: On-Page, Off-Page, Technical, eCommerce SEO, Enterprise SEO, International SEO, Multilingual, Local SEO, and more.

Get in touch

Big Goals. Proven Impact.

When we choose to work with an organization, we invest time and energy into thoroughly researching their position
in the market in order to craft websites and marketing strategies that deliver results that matter.

Remax Cambridge Elevating Deutsche Bank Covenant Care bottleworx Delmanor United Active Living IDA Golftown Harvard Medical School Graitec Greenhouse Marketing Fur to Fin PK Builders VentureX Sussex Retirement Living
Our clients
Grandview Retirement Living Digital Marketing

Cornerstone

This retirement community is run by a much larger development company with multiple locations. The client was blown away by the quality of thee website and especially the amount of leads pre-opening

5x growth on the launch of our new website and SEO strategy

3x conversion rate on Google Ads and mopped up the 90% wasted ad spend

979% increase in brand awareness through Meta (Facebook) Ads.

87.5% reduction in cost per lead from Meta Ads & Google Ads

Start Your Project
  • Website
  • Advertising
  • Email
  • Strategy
United Active Living Digital Marketing

United Active Living

We’ve been working with United Active Living since 2020, implementing growth strategies that increased occupancy even during COVID.

5x growth on the launch of our new website and SEO strategy

3x conversion rate on Google Ads and mopped up the 90% wasted ad spend

979% increase in brand awareness through Meta (Facebook) Ads.

87.5% reduction in cost per lead from Meta Ads & Google Ads

See Case Study
  • Website
  • Advertising
  • Email
  • Strategy

Ready for a free consultation?

Let’s go! +1 289-627-5570
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Head Office

+1 (289) 627-5570

2967 Dundas Street West, #610, Toronto, ON M6P 1Z2, Canada

  • Web Design & Development
    • Premium Websites
    • Conversion Rate Optimization
    • eCommerce Websites
    • Website Maintenance
    • WordPress
    • WooCommerce
    • Shopify
  • Search Engine Optimization
    • On-Page SEO
    • Technical SEO
    • eCommerce SEO
    • International SEO
    • Local SEO
    • Off-Page SEO
  • Paid Advertising
    • Google Ads
    • Meta (Facebook/Instagram)
    • Amazon
    • Microsoft Bing
    • YouTube
    • LinkedIn
    • eCommerce Advertising
  • Strategy & Consulting
    • Business Strategy Roadmap
    • Consulting For Executive Teams
    • Marketing Strategy
    • Integrate Sales & Marketing
    • Digital Transformation
    • Marketing Automation
  • Audits
    • Marketing Audit
    • Google Ads Audit
    • SEO Audit
    • Social Media Audit
    • Website Audit

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